McDonald's Caves to the AFA

The American Family Association is calling off a boycott of McDonald’s after the fast-food giant agreed to end its support for the National Gay and Lesbian Chamber of Commerce.
In addition, a company employee appointed to the chamber’s board of directors has resigned.
McDonald’s incurred the wrath of the AFA after it made a $20,000 donation to the chamber, and Richard Ellis, who until last month was vice president of communications for the chain, was named to the chamber’sboard of directors.
The company at first resisted AFA’s demands that it sever ties with the chamber. In a July response to the conservative group that fights LGBT issues nationwide, McDonald’s Global Chief Diversity Officer Pat Harris said: "We have a well-established and proud heritage of associating with individuals and organizations that share our belief that every person has the right to live and work in their community free of discrimination."
But now in an e-mailed memo to franchise holders, the company said it has dropped ties with the chamber.
"It is our policy to not be involved in political and social issues. McDonald’s remains neutral on same-sex marriage or any ‘homosexual agenda’ as defined by the American Family Association."
Richard Ellis is no longer with corporate headquarters. He is now with the company’s Canadian operation.
The e-mail said that Ellis stepped down from the chamber’s board "voluntarily."
In addition, a company employee appointed to the chamber’s board of directors has resigned.
McDonald’s incurred the wrath of the AFA after it made a $20,000 donation to the chamber, and Richard Ellis, who until last month was vice president of communications for the chain, was named to the chamber’sboard of directors.
The company at first resisted AFA’s demands that it sever ties with the chamber. In a July response to the conservative group that fights LGBT issues nationwide, McDonald’s Global Chief Diversity Officer Pat Harris said: "We have a well-established and proud heritage of associating with individuals and organizations that share our belief that every person has the right to live and work in their community free of discrimination."
But now in an e-mailed memo to franchise holders, the company said it has dropped ties with the chamber.
"It is our policy to not be involved in political and social issues. McDonald’s remains neutral on same-sex marriage or any ‘homosexual agenda’ as defined by the American Family Association."
Richard Ellis is no longer with corporate headquarters. He is now with the company’s Canadian operation.
The e-mail said that Ellis stepped down from the chamber’s board "voluntarily."

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